Founded in 1990, HA has become in 25 years the leader of ready-to-wear in Tunisia.
The brand currently has 30 stores spread across the whole of Tunisia.
The foresight of the teams operating within the HA brand has allowed it to establish, over the years, a leading position in the Tunisian ready-to-wear market.
The recognition of the quality of our products, the prices charged and our ability to meet the specific needs of the Tunisian market have enabled us to become the preferred brand of Tunisians.
Our strategy has enabled us to develop the reputation of the HA brand throughout the Tunisian territory and in neighboring countries.
From the early years of the project, the brand’s founder made a fist of honor to differentiate himself from the competition.